Ultimate Minds needed to recruit individuals with a specific skill set. In order to achieve this an innovative method was used to achieve this via a facebook post where Ultimate Minds has over 4.5K users.
Skill Set Required
1) Highly Curious
2) Internally Motivated
3) Updated with latest trends
4) Takes that extra step for achievement.
Method used to hire
Ultimate Minds made a post on our Facebook fan page with the following
01010111 01100101 00100111 01110010 01100101 00100000 01101100 01101111 01101111 01101011 01101001 01101110 01100111 00100000 01110100 01101111 00100000 01101000 01101001 01110010 01100101 00100000 01100001 01100100 01101101 01101001 01101110 01110011 00101100 00100000 01110111 01100101 00100000 01110111 01100001 01101110 01110100 00100000 01110100 01101111 00100000 01101011 01101110 01101111 0111
0111 00100000 01101101 01101111 01110010 01100101 00100000 01100001 01100010 01101111 01110101 01110100 00100000 01111001 01101111 01110101 00101100 00100000 01110100 01100101 01101100 01101100 00100000 01110101 01110011 00100000 01100001 00100000 01101100 01101001 01110100 01110100 01101100 01100101 00100000 01100001 01100010 01101111 01110101 01110100 00100000 01111001 01101111 01110101 01110010 01110011 01100101 01101100 01100110 00100000 01101001 01100110 00100000 01111001 01101111 01110101 00100111 01110010 01100101 00100000 01101001 01101110 01110100 01100101 01110010 01100101 01110011 01110100 01100101 01100100 00101110
This is a binary code that if a curious individual was to translate it would read
"We're looking to hire admins, we want to know more about you, tell us a little about yourself if you're interested."
With this posted we got two distinct answers
1) What the hell is this?
2) I'm interested, please sign me up
With this in motion, we were able to locate and distinguish those that would be right for this job function.
Reference:
Facebook Link To Hire Individuals